Complete redesign of the whole line of packaging of the products Skeyndor men, adapting it to the increasing and innovative sector of the masculine cosmetics. The new image had to transmit the own values of the category: masculinity, elegance, Sensuality and vitality, without forgetting the role of purchaser that women have in this sector; the resultant packaging had to be attractive also for her.
In parallel the whole campaign of communication was developed, under the claim: Skeyndor men, eternal seducer.
Designed by Josep Maria Garrofé.
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