Agency: Make, United Kingdom.
Designer - Benjamin Ridgway
WaterBaby is a new product aimed at the mum-to-be market. A simple water drink WaterBaby provides essential nutrition for women, including daily focal acid and a supporting vitamin blends.
The brand itself was created by Make who specialise in product development and turning business ideas into products fully operational brands.
After an identity was created for the WaterBaby brand, the packaging design of the product was undertaken. The look of the design is intended to give the product a clinical feel in order to reflect the high quality of the nutrition provided within the pregnancy drink.