Designer: Michele Chu
Project Type: Student Project
Location: Utica, New York, USA
Packaging Contents: Condoms
Packaging Materials: Paper, Aluminum
School: Pratt MWP
Course: Visual Communications
Tutor: Cindy Koren
Girlplay is the outcome of creating a brand from mission, vision, branding and packaging. Girlplay is a condom company mainly aimed at bold and daring women, changing the whole experience of love-making. It produces a line of spray-on condoms that uses the latest technology to fit each and every size, for both male and female. These spray-on condoms are made for the perfect fit, and function like spray-on bandages in the marketplace today. They also come in a set called the Lover’s kit, which includes multiple parts like bras and remote controls to enhance our customers’ experience. We create revolutionary spray-on condoms that are perfect for today's fast-paced environment.
Girlplay helps fit both work and play into your schedule, in style.
The idea of the spray on condom extends a conventional condom's life span, increases convenience, and changes the very action of putting on a condom. Also, it is the first existing condom kit, named the lover's kit. The lovers' kit includes various parts to it, a spray on condom for him and her, a drawer of conventional condoms, a smart bra, which are all managed by the remote control. The remote control is able to control the condom's various effects, modes, and flavors, as well as being able to unhook the smartbra with just a button.
All in all, Girlplay presents condoms with a twist, whether in shape, form, packaging, and the procedure. providing a more playful and unique experience. We strive to create a breakthrough in the condom industry with cutting-edge technology to achieve customer satisfaction.