Canned Comic

Agency: Proimaxe
Project Type: Produced, Commercial Work
Client: Porvaz Conservas
Location: Spain
Packaging Contents: Mussels, clams, cockles
Packaging Materials: Paper box

It has been a project of restyling brand to enhance its traditional character , illustration comic and development of range of packaging for mussels , clams , cockles and razor clams from Galicia , where the objective pursued was to communicate the process of collecting and compiling the Galician shellfish and aesthetics of comics to look for differentiation in a saturated industry where brands often repeated pattern.