Teastories

Agency: Anagrama
Project Type: Produced, Commercial Work
Client: Teastories tea
Contents: Tea
Location: Mexico City, Mexico

Teastories tea is a tea store offering premium selected products located in Vienna. The store offers a wide variety of teas That eats from all over the world starting with black tea from Sri Lanka to green tea from Japan as well as various tea accessories. Teastories searches to Represent the place Where tea lovers are born, Also offering an approachable way to enjoy high quality tea on the go. Our proposal created a brand That Makes allusion to the nature accents of flavor and fragrance in tea getting Presented in a minimalistic and approachable way. This was Obtained by using a subtle brush strokes using colored palette referencing the essence of tea, Which is present THROUGHOUT the brand’s packaging. The logo Brings together quotation marks and tea leaves, playing with the idea to every tea That shares a different story. On the tea packaging you can find quotations That describes the tea’s personality accentuating each tea’s different Characteristics in a unique way.