• Café Royal - Ready to Drink Iced Coffee

    Agency: Studio Schoch
    Creative Director: Dominik Schoch
    Design: David Moore
    Consultant: Tina Fuchs
    Location: Zurich, Switzerland
    Project Type: Produced, Commercial Work
    Client: Delica AG
    Packaging contents: Milk Coffees
    Packaging Materials: Carton-sleve, Silverfoil (top)

    Since 2014 Studio Schoch supervises the brand Café Royal. Newly, Delica is launching a Ready to Drink cup and enters into the market of iced coffee.

    The lion, which is the trademark of the brand, emanates the brave and stylish features of the brand Café Royal. The illustrations show the character of the individual coffee blends and represent their taste. For the blend Extra Strong with guarana and extra caffeine a sexy lion promotes the coffee. On the cup of the Caramel blend, a beautiful lioness is smiling at you.

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