Designed by Konstantinos Karavellas/ Casablanca
Production Manager Stamatis Mouzakitis
Project Type: Produced, Commercial Work
Client: The House of Metaxa
Location: Athens, Greece
Packaging Contents: Bottle with 12 Stars Metaxa Spirit, Glass, Paper Card with info about the launch of the campaign
Packaging Materials: Paper
We were asked from The House of Metaxa to design and produce the press kit for the global launch of the new packaging of the iconic 12 Stars Metaxa, a classic spirit with unmatched character. The House of Metaxa was founded by Spyros Metaxa in 1888. METAXA, The Original Greek Spirit, is the blend of aged distillates and fine Muscat wine from the Aegean islands. METAXA owes its celebrated smoothness to the intensely aromatic Muscat grapes grown, tended and harvested by hand, under the touch of the Aegean sun. METAXA owes its desirability to its celebrated smoothness, recognised and enjoyed the world over.