• Grenade Liqueur

    Creative Agency: dolphins // communication design
    Creative Director: Thanasis Tsampoukas
    Art Director: Vasilis Papadopoulos
    Graphic Designer: Konstantinos Pavlidis
    Project Type: Produced, Commercial Work
    Client: EVA - Greek Distillation Company S.A.
    Location: Thessaloniki, Greece
    Packaging Contents: Liqueur, Spirits
    Packaging Materials: Glass, Wood

    The symbolisms of power and the characteristic structure of the fruit, which validates the historical comparison -by the French army- of a grenade with a pomegranate, provided the main inspiration for the design of the packaging.

    The deconstruction of the form and the usage of a floral font for the brand name illustrate the explosive gustatory experience of the product.

    GRENADE liqueur is made of natural pomegranate juice, combining the classic home recipe with the technical know-how.

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