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Sweet Cowffee (Concept)


Creative Agency: Chiapa Design
Creative Director: Rodrigo Chiaparini
Creative Assistant: Mariane Silva
Project Type: Concept
Location: São Paulo, Brazil
Packaging Contents: Reduced Fat Milk, Fat Free Milk, Whole Milk and Iced Coffee.
Packaging Materials: Ceramic

Sweet Cowffee is a line of different types of milk, the minimalist look of the bottles calls attention by its colors and for the fun cow used as the logo. We decided to use candy colors to identify each product, reinforcing the brand's sweet and delicate reference. The leaves on the head of the cow refers to the organic origin of the product.

Also, the reusable bottles helps the environment and end up having a new function after the use of the product.







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