• Veritea

    Creative Agency: Mikovec Design
    Designer: Marek Mikovec
    Project Type: Produced, Commercial Work
    Client: Karlovarske mineralni vody
    Location: Czech Republic
    Packaging Contents: Tea
    Packaging Materials: Plastic

    The product VERITEA is a real brewed tea. Exists in two versions - Gunpowder mixed with a peach flavor or Orange Pekoe mixed with a lemon.

    The bottle shape is very minimalist. Three vertical edges and a transition from triangular shape to a round cross-section is key design theme. It brings a very unusual simple shape but it also makes it perfect ergonomic. It was very challenging to bring it into the production and the product was launched (in two sizes 500ml and 1250ml) in October 2016.

    What's Unique?
    A unique transition from triangular shape to a round cross-section.

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