• Punton di leone

    Creative Agency: The 6th
    Creative directors: Emanuele Basso, Elena Carella
    Graphic designer: Emanuele Basso, Antonella Manenti
    Illustrator: Antonella Manenti
    Project Type: Produced, Commercial Work
    Client: Punton di leone
    Location: Milan, Italy
    Packaging Contents: Extra virgin olive oil

    Punton di leone is a tuscan farm in Scansano (Grosseto).

    The total respect of nature (plants and animals living inside Punton property) is the key of a production of a very high quality extra virgin olive oil, who gained the endorsement of the official consortium of Tuscany.

    The production has a set of four labels, all the animals represented in the labels (turtledove, porcupine, hoopoe, deer), are typical of the area of Scansano.

    The lion in the logo comes directly from its name, "Punton di leone" means "peak of the lion".

    What's Unique?
    The illustrations are all originals for this project, and reinvent the style of the Italian futurism.

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