Creative Agency: Weagroup
Project Type: Produced, Commercial Work
Client: Vagheggi S.p.A
Location: Castelfranco Veneto, Italy
Packaging Contents: Perfume
Packaging Substrate / Materials: Paper
Printing Process: Digital printing
Following the natural and floral tradition initiated by Vagheggi, Weagroup created the new “Intense” limited edition captures the elegance spirit of the peony with the essence of fresh petals in bloom and exalted the intensity, purity and refinement of them.
An exclusive and distinctive box-open petal which incorporates the colors of the flower embellished by silver, which defines an original, feminine, modern and extremely chic character.
Once again Weagroup, behind direction of Vagheggi, created the design of all marketing tools that have given rise to the new communications campaign “Intense Limited Edition”