• King's Milk (Student Project)

    Designer: Seunghee Baek
    Project Type: Student Project
    School: Hongik University
    Course: Design Studio(4)
    Tutor: Hyunkyung Park
    Location: Seoul, Republic of Korea
    Packaging Contents: Milk, Cheese, Yogurt
    Packaging Substrate / Materials: Paper, Glass, Plastic
    Printing Process: Digital printing

    King's Milk is a brand of milk based on an interesting and unique brand story and symbol.

    The country Seolkook—Snow capped mountain. Since The king of Seolkook loved to drink milk so much, his beard turned white. One day, the king heard the story that the people under the mountain are not drinking milk. The king gave his speech. "Drink the milk!”

    King's Milk promises to convey the taste of fresh and rich milk that is like drinking with cold, white snow. In addition to the original 100% white milk, we processed milk containing the taste of ingredients such as banana, chocolate, strawberry, fresh yogurt, and cheese.

    What's Unique?
    Colostrum Premium Line and Christmas Edition offer expansion directions of the Kings Milk brand.

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