Project Type: Prototype
Location: Moelschow, Germany
Packaging Contents: Birdseed
Packaging Substrate / Materials: re-usage of existing paper mugs
Printing Process: No additional printing needed
Every year millions of paper mugs/cups are produced for one single occasion - just to drink beverages (e.g. coffee, coke). Empty paper mugs produce a tremendous amount of trash since they are coated by plastic and can't be re-used.
The idea of this project was to find a way how we can re-use these empty mugs in a sustainable way and "upgrade" our own trash.
My idea is changing these paper mugs into bird feeder - a wonderful and meaningful experience for children and adults.
There's only a slight change in the shape of the existing lids necessary and the mugs and lids could be used as a bird feeder right after they've been used for beverages.
Think of kids learning in schools about birds while the kids fix a TweeTin near the window or think of people living in the city using TweeTin for a tiny bird feeder on their balcony.